How much time have you wasted trying to discover how to make your social media presence pay off? Imagine how much more effective you’d be focused on doing things well, instead of researching how to do things well. Entrepreneurs are “make it happen” kind of people. We all know we need to have an effective [...]
Archive for the ‘Rethinking Social Media’ Category
Facebook Fan Pages just for the Fanatical, or can they be effective for the rest of us?
July 15th, 2010
Jonathan Owen Constant growth has propelled Facebook was the number two ranked website behind Google. Maybe you’re not a Facebook Fanatic. Maybe you are. Either way, what does this dominance of Facebook mean for your business? In reality, social media is similar to face-to-face interactions. Rapport and relationship trump sales offers.
A Bedtime Story for Business
June 21st, 2010
Jonathan Owen With change as the only constant in this story, you might expect another level of mandatory sophistication to hit your website. And maybe that’s true. Or, maybe it’s coming. Or, maybe it just doesn’t matter right now.
Rethinking Social Media
June 17th, 2010
Jonathan Owen You want the truth? I came kicking and screaming to the social media scene. Here’s my thinking: I have countless other things to do than hang out online tracking people I once knew. Sure, I have a Facebook Page, and it turns out to be a great way to share pictures with friends. And, yes, [...]

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